Bobbi Brown: Educational Materials
I was presented with the challenge to develop a comprehensive set of educational materials for Bobbi Brown store clerks. The primary objective of these guides was to provide quick access to vital information about the brand's products, including an extensive portfolio of skincare products and seasonal color options depending on the client’s needs.
One of my greatest strengths lies in my ability to synthesize complex information and pay meticulous attention to detail. Leveraging these skills, I was entrusted with this significant project, which involved creating concise yet informative quick guides for the stores, as well as a comprehensive encyclopedia encompassing the entirety of Bobbi Brown's product portfolio.
The resulting quick guides and product encyclopedia not only addressed the immediate need for efficient product knowledge but also served as timeless resources that could be regularly updated to incorporate new additions to the brand's portfolio. By developing a system that was both user-friendly and adaptable, I empowered Bobbi Brown store clerks with the means to confidently engage with customers, providing them with personalized recommendations and improving the service they provided.